(Hardback, Fifth Edition)
By: Barbara A. Bardes
ISBN: 9781442261877
Readership/Audience: Tertiary Education
Publication Date: Mar 2016
Publisher: Bloomsbury Publishing PLC
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Public Opinion: Measuring the American Mind provides an in-depth look at the history and future of polling, including how public opinion is measured, how it is used and misused, and how to critically evaluate public opinion data. This new edition incorporates a new theme of po...
(Paperback, Fifth Edition)
By: Barbara A. Bardes
ISBN: 9781442261884
Readership/Audience: Tertiary Education
Publication Date: Mar 2016
Publisher: Bloomsbury Publishing PLC
See more...
Public Opinion: Measuring the American Mind provides an in-depth look at the history and future of polling, including how public opinion is measured, how it is used and misused, and how to critically evaluate public opinion data. This new edition incorporates a new theme of po...
