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(Paperback, 2nd edition)
By: Barry Maude
ISBN: 9781352010046
Readership/Audience: Tertiary Education
Publication Date: May 2020
Publisher: Bloomsbury Publishing PLC
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(Paperback, 2nd edition)
By: Barry Maude
ISBN: 9781137507464
Readership/Audience: Tertiary Education
Publication Date: Apr 2016
Publisher: Bloomsbury Publishing PLC
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Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
