(Book detail unspecified)

In 1995, the D&AD published a book on the intricate art of writing for advertising. Now, D&AD and TASCHEN join forces to bring you this updated and redesigned edition with essays by 53 leading professionals from across the world. This book isn't just indispensable for marketing writers, but for anyone who needs to win people over online, on paper, or in person.

(Paperback, Multilingual edition)

The annual D&AD Awards honor the very best creative communications, awarding iconic D&AD Pencils to the best of the best in the design and advertising industries. This celebration of the awards' 50th anniversary includes insider anecdotes and top entries from each year, selected by both former judges and key industry players.