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(Paperback)
By: Dana Connell
ISBN: 9781563677717
Readership/Audience: Tertiary Education
Publication Date: Sep 2010
Publisher: Bloomsbury Publishing PLC
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This text will provide students with a step-by-step approach to understanding the mechanics of a six-month merchandising plan. Upon completion students will gain insight into how the plan is forecast and implemented at the actual purchasing level.
