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(Hardback, Fourth Edition)

By: Dean K. Fueroghne

ISBN: 9781442244887
Readership/Audience: Professional and Scholarly
Publication Date: Mar 2017
Publisher: Bloomsbury Publishing PLC
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In this lively, entertaining, and informative book, Dean K. Fueroghne guides readers through the complex laws governing the creation of advertising, illuminating a heavily regulated arena at the intersection of free enterprise and consumer protection.