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(Paperback)
By: Diane Peters
ISBN: 9780738201351
Readership/Audience: Tertiary Education
Publication Date: Sep 1999
Publisher: Basic Books
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Why do some companies survive-or even thrive-amidst fierce competition and constant change Hal Rosenbluth and Diane McFerrin Peters go behind the scenes at fifteen of the world's companies to reveal how they have met today's management challenges and how they prepare for tomorrow.
