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Economics, Finance, Business and Management (1)

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Dick Berry

Forecasting Sales with the Personal Computer: Guidelines for Marketing and Sales Managers

(Hardback)

By: Dick Berry

ISBN: 9780899303291 Copied!
Readership/Audience: Tertiary Education
Publication Date: Mar 1988
Publisher: Bloomsbury Publishing PLC
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Provides guidance for sales and marketing managers involved in market planning, and uses case studies to explain effective forecasting techniques.

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