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Found 2 items


(Hardback)

By: Dr Andrew Corcoran

ISBN: 9781350361478
Readership/Audience: Tertiary Education
Publication Date: Apr 2026
Publisher: Bloomsbury Publishing PLC
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This concise introductory textbook enables students to understand and apply the key concepts of marketing.


(Paperback)

By: Dr Andrew Corcoran

ISBN: 9781350361461
Readership/Audience: Tertiary Education
Publication Date: Apr 2026
Publisher: Bloomsbury Publishing PLC
See more...

This concise introductory textbook enables students to understand and apply the key concepts of marketing.