(Hardback)
By: Dr Andrew Corcoran
ISBN: 9781350361478
Copied!
Readership/Audience: Tertiary Education
Publication Date: Apr 2026
Publisher: Bloomsbury Publishing PLC
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This concise introductory textbook enables students to understand and apply the key concepts of marketing.
(Paperback)
By: Dr Andrew Corcoran
ISBN: 9781350361461
Copied!
Readership/Audience: Tertiary Education
Publication Date: Apr 2026
Publisher: Bloomsbury Publishing PLC
See more...
This concise introductory textbook enables students to understand and apply the key concepts of marketing.
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