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(Paperback)

By: Elizabeth Barfoot Christian

ISBN: 9780739146354
Readership/Audience: Tertiary Education
Publication Date: Dec 2010
Publisher: Bloomsbury Publishing PLC
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Rock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, explores how different genres of popular music are branded and marketed today. The authors provide research explaining how established mainstream artists and bands, from Christian h...