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(Paperback)
By: Eric Ries
ISBN: 9780670921607
Readership/Audience: General
Publication Date: Dec 2011
UK Publication Date: 6th October 2011
Publisher: Penguin Books Ltd
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Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too late.
(Paperback)
By: Eric Ries
ISBN: 9780241197264
Readership/Audience: General
Publication Date: Jul 2018
UK Publication Date: 17th October 2017
Publisher: Penguin Books Ltd
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