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(Hardback)
By: Evan I. Schwartz
ISBN: 9781591392880
Readership/Audience: Professional and Scholarly
Publication Date: Sep 2004
Publisher: Harvard Business Review Press
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Juxtaposes the stories of inventors with a fresh breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, and business systems inventor. This work reveals the strategies including pinpointing problems to crossing knowledge boundaries, to visualising results, to applying analogies.
