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(Hardback)

By: Frederick C. Fliegel

ISBN: 9780313264474
Readership/Audience: Tertiary Education
Publication Date: Nov 1992
Publisher: Bloomsbury Publishing PLC
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Overviews and summarises research on the spread of innovations through rural populations. The volume gives detailed attention to the development and utilisation of diffusion research from the 1940s to 1970 and traces the creation of the classical model for explaining the spread of innovations.