(Hardback)

What will count among the urgent strategic issues facing your organizations in the 5-10 years And what should you be doing - today - to get ready This title answers these questions.

(Hardback)

Argues that hardball competitors can gain extreme competitive advantage neutralizing, marginalizing, or even destroying competitors without violating their contracts with customers or employees, and without breaking the rules. This book redefines and reinterprets the meaning of competition.