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Found 3 items


(Paperback)

By: Grant McCracken

ISBN: 9780465022045
Readership/Audience: Professional and Scholarly
Publication Date: May 2011
Publisher: Basic Books
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How can you become Steve Jobs, A.G. Lafley, or David Ogilvy Hint: read this book.


(Hardback)

By: Grant McCracken

ISBN: 9781982143978
Readership/Audience: General
Publication Date: Oct 2022
Publisher: Simon & Schuster
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(Hardback)

By: Grant McCracken

ISBN: 9781422143292
Readership/Audience: Professional and Scholarly
Publication Date: May 2012
Publisher: Harvard Business Review Press
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A Culturematic is a little machine for making culture. Once wound up and released, the Culturematic acts as a probe into the often-alien world of contemporary culture, to test for atmosphere, to see what life it can sustain, to see who responds and how. This title describes this little machine and helps the reader master it.