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(Hardback, 2nd Revised edition)

By: Harold J. Vanderzwaag

ISBN: 9780275960896
Readership/Audience: Professional and Scholarly
Publication Date: Oct 1998
Publisher: Bloomsbury Publishing PLC
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Since the first edition of this text, sport management programs have grown tremendously. This thoroughly revised and updated edition offers a superb analysis of various sport organizations, with special emphasis on the policies which steer college athletic programs and professional sport franchises.