(Paperback)
By: Ian McFadyen
ISBN: 9781865083162
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Readership/Audience: Tertiary Education
Publication Date: Oct 2000
Publisher: Allen & Unwin
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Develops the suggestion that ideas can be transmitted across societies and generations and are subject to natural selection in the same way as are physical characteristics, a concept first proposed by Richard Dawkins in The Selfish Gene.
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