(Hardback)

Includes a detachable folded poster of "The Hatrix."

(Hardback)

The definitive, practical guide on how to use bold operational differentiators to create customer conversations, written by best-selling authors and marketing experts Jay Baer and Daniel Lemin.

(Hardback)

The difference between helping and selling is just two letters. If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. This book deals with this topic.