(Hardback)
By: John J. McGonagle
ISBN: 9780899309736
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Readership/Audience: Tertiary Education
Publication Date: Jun 1996
Publisher: Bloomsbury Publishing PLC
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Their book thus explores ways in which new channels of communication and new uses of information and intelligence will change corporations, and how these changes can be anticipated now in an organization's strategic planning, crisis management, benchmarking, reverse engineering, and defensive intelligence activities.
(Hardback)
By: John J. McGonagle
ISBN: 9781567205053
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Readership/Audience: Tertiary Education
Publication Date: Sep 2002
Publisher: Bloomsbury Publishing PLC
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This book provides essential tools for selecting the right kind of CI and assessing its contributions to a company's financial performance.
The authors identify three fundamental, intertwined mistakes a company can make, showing how to evaluate them and repair the damage they may have done.
(Hardback)
By: John J. McGonagle
ISBN: 9780899303406
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Readership/Audience: Tertiary Education
Publication Date: Aug 1988
Publisher: Bloomsbury Publishing PLC
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(Hardback)
By: John J. McGonagle
ISBN: 9781567201178
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Readership/Audience: Professional and Scholarly
Publication Date: Jan 1998
Publisher: Bloomsbury Publishing PLC
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A comprehensive guide to the strategies and tactics organizations can and must use to defend themselves, legally and ethically, against the legal and ethical efforts made by others to gain information on their business plans and activities.
(Hardback)
By: John J. McGonagle
ISBN: 9781567202045
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Readership/Audience: Tertiary Education
Publication Date: Jan 1999
Publisher: Bloomsbury Publishing PLC
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Two authorities on the topic of competitive intelligence (CI) reflect on and respond to the changes in the field over the last decade. Their book reviews the problems in the development of CI since the 1980s, discusses the impact of the Internet, and draws from and provides access to the growing body of CI information, knowledge, and literature.
(Hardback)
By: John J. McGonagle
ISBN: 9781567205718
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Readership/Audience: Tertiary Education
Publication Date: Sep 2003
Publisher: Bloomsbury Publishing PLC
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There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one clienthis or her employerand who constitutes the largest single group of CI practitioners in existence.
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