(Hardback, 4th edition)
By: Keith Goffin
ISBN: 9781350337978
Readership/Audience: Tertiary Education
Publication Date: Aug 2025
Publisher: Bloomsbury Publishing PLC
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Structured around the authors unique Innovation Pentathlon framework, this textbook is the go-to resource for students determined to understand the complex field of innovation management in todays ever-changing world.
(Paperback, 4th edition)
By: Keith Goffin
ISBN: 9781350337961
Readership/Audience: Tertiary Education
Publication Date: Aug 2025
Publisher: Bloomsbury Publishing PLC
See more...
Structured around the authors unique Innovation Pentathlon framework, this textbook is the go-to resource for students determined to understand the complex field of innovation management in todays ever-changing world.
