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Economics, Finance, Business and Management (1)

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Mark Payne

How to Kill a Unicorn: ...and Build Bold Ideas that Make It to Market, Transform Industries and Deliver Growth

(Paperback)

By: Mark Payne

ISBN: 9781857886283 Copied!
Readership/Audience: Professional and Scholarly
Publication Date: Oct 2014
Publisher: John Murray Press
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Fahrenheit 212 founder Mark Payne reveals how to explore every potential idea with the end goal in mind-bringing an innovative product to market in a way that will transform a company's business and growth.

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