(Paperback)
By: Pankaj Ghemawat
ISBN: 9780262525534
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Readership/Audience: Professional and Scholarly
Publication Date: Aug 1997
Publisher: MIT Press Ltd
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(Hardback)
By: Pankaj Ghemawat
ISBN: 9781633694040
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Readership/Audience: General
Publication Date: May 2018
Publisher: Harvard Business Review Press
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(Hardback)
By: Pankaj Ghemawat
ISBN: 9781633696068
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Readership/Audience: General
Publication Date: May 2018
Publisher: Harvard Business Review Press
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(Hardback)
By: Pankaj Ghemawat
ISBN: 9781591398660
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Readership/Audience: General
Publication Date: Aug 2007
Publisher: Harvard Business Review Press
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Why do so many global strategies fail - despite companies' powerful brands and other border-crossing advantages Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. The author explains that the cross-border differences are larger than we often assume.
(Hardback)
By: Pankaj Ghemawat
ISBN: 9781422138649
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Readership/Audience: General
Publication Date: May 2011
Publisher: Harvard Business Review Press
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The world looks far different today than it did before the global financial crisis struck. This title reveals how we're not nearly as globalized as we think we are, and how people around the world can secure their collective prosperity through the approaches to cross-border integration.
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