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(Paperback)
By: R. Preston McAfee
ISBN: 9780691124032
Readership/Audience: Professional and Scholarly
Publication Date: Oct 2005
Publisher: Princeton University Press
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Provides an introduction to successful business methods applied to a variety of real-world situations. This work develops the intellectual tools and insights needed to confront many marketplace problems. It emphasizes cooperation, pricing, litigation, and antitrust as vital to a firm's competitive posture.
