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(Hardback)

By: Richard Craig

ISBN: 9780739191491
Readership/Audience: Tertiary Education
Publication Date: Nov 2014
Publisher: Bloomsbury Publishing PLC
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This study of U.S. presidential campaign coverage argues that journalists often tell audiences what actions candidates should take on the campaign trail based solely on whether theyre leading or trailing in the polls. The study of TV coverage of the last twelve elections shows that such expectation setting has increased dramatically over time.


(Paperback)

By: Richard Craig

ISBN: 9781498506281
Readership/Audience: Tertiary Education
Publication Date: Feb 2017
Publisher: Bloomsbury Publishing PLC
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This study of U.S. presidential campaign coverage argues that journalists often tell audiences what actions candidates should take on the campaign trail based solely on whether theyre leading or trailing in the polls. The study of TV coverage of the last twelve elections shows that such expectation setting has increased dramatically over time.