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(Paperback)

By: Richard R. Lau

ISBN: 9780742527324
Readership/Audience: General
Publication Date: Jul 2004
Publisher: Bloomsbury Publishing PLC
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Just in time for an assessment of election 2004, two distinguished political scientists bring us a sophisticated analysis of negative campaigns for the Senate from 1992 to 2002. The results of their study are surprising and challenge conventional wisdom: negative campaigning h...