(Paperback)
By: Rob Walker
ISBN: 9781845298876
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Readership/Audience: Tertiary Education
Publication Date: Sep 2008
Publisher: Little, Brown Book Group
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Consumers today like to think they are immune to brands, but their behavior tells a different story. Businesses know that and are exploiting the new technologies to get us to buy into their brands.
(Hardback)
By: Rob Walker
ISBN: 9781529104431
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Readership/Audience: General
Publication Date: May 2019
UK Publication Date: 9th May 2019
Publisher: Ebury Publishing
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Learn how to steal it back.
Accessible and inspiring, this book features 131 surprising and innovative exercises to help you tune out white noise, get unstuck from your screen and manage daily distractions.
Make small yet impactful changes and bring focus to the things and people that are most important to you.
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