(Hardback)
By: Robert Weber
ISBN: 9780899302454
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Readership/Audience: Tertiary Education
Publication Date: Sep 1987
Publisher: Bloomsbury Publishing PLC
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(Hardback)
By: Robert Weber
ISBN: 9780899303253
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Readership/Audience: Tertiary Education
Publication Date: Feb 1989
Publisher: Bloomsbury Publishing PLC
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Intended for executives in small- to medium-sized companies just beginning to contemplate an export program, this book tells when and how to export and takes the reader through documentation, product servicing, advertising, distribution agreements, patents, trademarks, political risks, and foreign trade shows.
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