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(Paperback)
By: Rory Sutherland
ISBN: 9780753556528
Readership/Audience: General
Publication Date: Jul 2021
UK Publication Date: 13th May 2021
Publisher: Ebury Publishing
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And why do we prefer stripy toothpaste
Discover the alchemy behind original thinking, as TED Talk superstar and Ogilvy advertising legend Rory Sutherland reveals why abandoning logic and casting aside rationality is the best way to solve any problem.
