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(Hardback)

By: Thomas H. P. Gould

ISBN: 9780810886438
Readership/Audience: Professional and Scholarly
Publication Date: Dec 2015
Publisher: Bloomsbury Publishing PLC
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Gould explores the commerical and cultural underpinnings of advertisingand how this form of communication is evolving into a platform for change at the individual, social, and even political levels.