(Hardback)

This book uses the themes of modernisation and manipulation to provide a new and distinctive analysis of the political strategy of Prime Minister David Cameron. It explores the key issues - coalition, electoral reform, Scottish independence, the Big Society, austerity and Brexit - that defined his premiership, -- .

(Hardback)

This is a comprehensive but accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron.