Everest, Inc.: The Renegades and Rogues Who Built an Industry at the Top of the World

(Paperback, Local Edition)

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Featuring original interviews with mountain guides and climbersincluding Jimmy Chin and Conrad Ankerthis vivid and authoritative adventure history chronicles one of the least likely industries on Earth: guided climbing on Mount Everest.

Anyone who has read Jon KrakauersInto Thin Airor has seen a recent photo of climbers standing in line to get to the top of Everest may think they have the mountain pretty well figured out. Its an extreme landscape where bad weather and incredible altitude can occasionally kill, but more so an overcrowded, trashed-out recreation destination where rich clients pad their egosand social media feedswhile exploiting local Sherpas.

Theres some truth to these clichs, but theyre a sliver of the story.Unlike any book to date,Everest, Inc.gets to the heart of the mountain through the definitive story of its greatest invention: the Himalayan guiding industry. It all began in the 1980s with a few boot-strapping entrepreneurs who paired raw courage and naked ambition with a new style of expedition planning. Many of them are still living and climbing today, and as a result of their astonishing success, ninety percent of the people now on Everest are clients or employees of guided expeditions.

Studded with quotes from original interviews with more than a hundred western and Sherpa climbers, clients, writers, filmmakers, and even a Hollywood actor,Everest, Inc.foregrounds the voices of the people who have made the mountain what it is today. And while there is plenty of high-altitude drama in unpacking the last forty years of Everest tragedy and triumph, it ultimately transcends stereotypes and tells the uplifting counternarrative of the army of journeymen and women who have made peoples dreams come true, and of the Nepalis who are pushing the industry into the future.

Author Bio

Will Cockrellhas spent more than twentyyears as a senior editor, writer, and consultant for national magazines includingMens Journal,Outside,Mens Fitness, andGQ. His work has been awarded by the American Society of Magazine Editors and Professional Publishers Association UK. A former outdoor guide, Cockrell has covered Everest throughout his career, and has visited Everest base camp in Nepal. He lives with his family in Los Angeles, California. Find more at his website, WillCockrell.com.