Shopping, Seduction & Mr Selfridge

(, Main)

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Description

In 1909 London's first dedicated department store built from scratch opened in a glorious burst of publicity, spearheaded by the largest advertising campaign ever mounted in the British press. In his eponymous store Selfridge created nothing less than 'the theatre of retail'. His personal life was just as flamboyant, one of mistresses and mansions, racehorses and yachts. In this book Lindy Woodhead tells the extraordinary story of a revolution in shopping and the rise and fall of a retail prince.

Reviews

"'Harry Selfridge revolutionised the way we shop...fascinating.' Daily Mail" "'A man ahead of his time, an accelerator of change, and he deserves to be remembered as the man who put the fun on to the shop floor and the sex appeal in to shopping.' Sunday Express" "'In this energetic and wonderfully detailed biography, Lindy Woodhead... provides an enthralling description of fashion, politics, music and dance, the arts, the sciences advertising and the use of the media, during the decades before the Second war.' Evening Standard" "'A rich social history of a time of great change' Spectator Business"

Author Bio

Lindy Woodhead worked in international fashion public relations for over twenty-five years and in the late 80s became the first woman on the board of directors of Harvey Nichols. Her first book, War Paint: The Biography of Helena Rubinstein and Elizabeth Arden, was published in 2003.