Pain Hustlers: Now a major Netflix film

(Paperback)

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Now a major film streaming on NETFLIX 'I couldn't turn the pages fast enough. A tour de force.' - Patrick Radden Keefe, award-winning author of Empire of Pain 'Everyone should read this book' - Sheelagh Kolhatkar, author of Black Edge John Kapoor had already made a small fortune in pharmaceuticals when he developed a highly potent fentanyl-based painkiller that was as addictive as it was effective. Desperate to make the most of his new drug, he brought together an ambitious, persuasive and relentless group of young recruits who were willing to do anything to profit from this seemingly life-chanigng medicine. This is the inside story of hustlers turned millionaires and a shocking expos of how opioids entered the national bloodstream. 'A fast-paced and maddening account' - The New York Times Book Review Previously published as The Hard Sell

Reviews

'This is that rare story of the opioid crisis in which the bad guys face a genuine reckoning. I couldn't turn the pages fast enough. A tour de force.' -- Patrick Radden Keefe
'A fast-paced and maddening account . . . Whats most surprising and powerful about The Hard Sell is not one companys criminality . . . as much as how institutionalized these practices were across the modern drug industry.' * New York Times Book Review *
A pacey crime caper set against the backdrop of the opioid crisis . . . When I tell you that reading The Hard Sell is like watching a Scorsese film, you will assume I am exaggerating. Pick it up and tell me Im wrong * The New York Times *
Vivid . . . [An] insightful account of how a company that went public in the most successful IPO of 2013 soon ended up a poster child for corporate greed * The Boston Globe *
Does the world really need another book about the opioid crisis . . . The Hard Sell by Evan Hughes proves a worthy addition to the collection. * The Washington Post *
A richly reported, mesmerizing tale, and a devastating indictment of our broken pharmaceutical industry. Everyone should read this book. -- Sheelah Kolhatkar, author of Black Edge
When youre running a pharma startup, how does the obvious wrong thing to do become the thing you do anyway The Hard Sell, fascinating in the fashion of a slow-moving train wreck, is a study of corruption -- Ted Conover, author of Newjack

Author Bio

Evan Hughes was a finalist for the National Magazine Award in Reporting in 2015. He has written for The New York Times Magazine, GQ, New York, Wired, and The New York Review of Books. He is the author of Literary Brooklyn and The Hard Sell and the film tie-in, Pain Hustlers.