(Paperback)

A practical, down-to-earth guide that introduces and fully explains an action plan to reduce risk in any stock portfolio.

(Hardback)

Suitable for CEOs, this book explains how you can strengthen ties to the press, and manage those relationships effectively over the long-term. It enables you learn to repair your company's public image, and maintain goodwill with the community. It offers practical suggestions that help you learn how to take charge of various crisis situations.

(Hardback)

Suitable for managers who seek to develop the skills and capabilities that can help them excel in a complex business world, this work covers topics ranging from hiring and retaining good people to motivating and developing team members, from understanding key financial statements to delegating work effectively.

(Paperback, Second Edition)

Offers insights into the management of companies operating in an international environment. This book describes the emergence of a revolutionary corporate form - the transnational - and reveals how the nature of the global competitive game has fundamentally changed.

(Paperback)

Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges This title is part of a series that offers essays by top leaders in business, the public sector, and academia on the most pressing issues they've faced. It teaches the secrets to leading effectively - from top executives.

(Paperback)

Wondering how the most accomplished leaders from around the globe have tackled their toughest challenges This title is part of a series that offers essays by top leaders in business, the public sector, and academia on the most pressing issues they've faced. It teaches the secrets to leading effectively - from top executives.

(Paperback)

(Hardback)

Describes the opportunities that a rapidly expanding older workforce offers employers, the challenges that stand in the way of full engagement and productivity particularly with respect to their younger managers, and the specific strategies and practices that organizations and managers can adopt to manage older workers more effectively.

(Paperback)

(Hardback)

Marketing in the Groundswell

(Hardback)

The Internet, globalization, and hypercompetition are dramatically reshaping markets and changing the way business is done. This work describes the next transformational imperative for marketing. It calls for a fundamental rethinking of corporate strategy to enable the ongoing creation and delivery of superior value for customers.

(Paperback)

Argues that "the history of every dead and dying 'growth' industry shows a self-deceiving cycle of bountiful expansion and undetected decay." This book illustrates that memories are short.

(Hardback)

Synopsis coming soon.......

(Paperback, 159th New edition)

When he died, Marx left his opus Capital unfinished. But how incomplete was the project This volume offers the first comprehensive answer.

(Hardback)

Far-reaching changes in attitudes and family structures have been redefining the workforce over the years - yet the workplace has remained much the same. During this time, many companies have learned that personalising the customer experience is good for business. The authors argue to extend this concept to the workplace.

(Hardback)

Explains mass customization in its historical context and demonstrates why mass production cannot work in turbulent industries. This work also presents an analysis on when and how managers in both service and manufacturing industries can make the transition to mass customization.

(Paperback)

Nice women never wore makeup. Even the word was taboo in polite society - until Max Factor entered the scene. Born in Poland in 1877, Factor worked as a beautician for the Russian royal family, the Romanovs. In 1904, he fled to America, where he opened a cosmetics store in Los Angeles. This book tells his story.

(Hardback)

(Paperback)

(Paperback)

"Portions of this title previously appeared under the title: Invisible"--Title page verso.

(Paperback)

(Hardback)

(Paperback)

You vedecided to start your own business . . . now...

(Hardback)

Illuminating and entertaining literary selections that explore the ethical quandaries of the workplace.