(Paperback)

Whether it's ideas or products, in our business or for someone else, we all need to be able to sell. This book includes advice on handling customers, stores, buyers, suppliers, stock management, marketing and PR, strategy, investment and people.

(Paperback)

(Paperback)

(Paperback)

Synopsis coming soon.......

(Paperback)

(Hardback)

Condensing and interpreting an enormous body of social science research, this book helps young women survive and thrive in their careers.

(Paperback)

A story of passion and commitment and faithqualities that drove one working-class kid to not only build a sports empire, but also to change the way the entire sports industry has done business.

(Paperback)

(Paperback)

Bissonnette offers fresh insights into finances with a blend of pop culture and serious research. He reveals why FICO scores are overrated, online job applications are a waste of time, car loans are for suckers, and credit card rewards are a scam in a book for young professionals.

(Paperback)

Whatever your training responsibilities or experience, this book offers the knowledge and techniques that will develop your skills, improve your training programs, and enhance your training career

(Paperback)

Many businesses have customers who admire them, but only an elite few have true advocates--fans who rave about them to anyone who will listen. After studying and working with dozens of beloved companies, Bliss has identified five key decisions that lead to customer devotion.

(Paperback)

(Hardback)

It took 50 years on Madison Avenue, a million concepts for mostly Fortune 100 Companies and more than a hundred professionals to write this book.

(Hardback)

Among the most vexing challenges for entrepreneurs is how to avail themselves of the necessary servicesintellectual venture capitalwithout burning through their seed money at a rate that makes further borrowing prohibitively expensive.

(Paperback)

(Hardback)

An extensive glossary, definitions and examples, and lists of dos and don'ts will make this book a handy resource for the novice as well as for seasoned investors looking to take their game to the next level.

In this highly practical, non-technical guide, Branch provides the building blocks of a multi-dimensional investing approach.

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(Hardback)

(Hardback)

The debate as to whether a company should or should not invest in e-commerce is over: everybody does. The concern now is to survive in this new world with its new challenges - a world in which web site design is the lynchpin and a computer meltdown unthinkable. Mark Epstein explores how 32 companies have fared.

(Hardback)

(Paperback)

This is the wonderful story of how Newman and Hotchner created and promoted abestselling brand of all natural foods, and established a new way to make theworld a better place--by giving away the profits.

(Hardback)

Online access to up-to-the-minute information enables companies to improve communication and project management across the entire supply chain, promote collaboration across departments, and enhance customer service and financial operations.

(Paperback)

(Paperback)

Following the success of "Queen Bees and Wannabes" and "Odd Girl Out, " about aggression in girls, "In the Company of Women" explains how indirect, or "relational, " aggression can hurt women and hinder them from achieving success and harmony in their adult lives.