The Dark Pattern: The Hidden Dynamics of Corporate Scandals
By (Author) Guido Palazzo
By (author) Ulrich Hoffrage
PublicAffairs,U.S.
PublicAffairs,U.S.
12th August 2025
United States
Tertiary Education
Non Fiction
174.4
Hardback
336
Width 152mm, Height 235mm
From the creators of the theory of ethical blindness, an investigation into how corporate scandals happen, revealing the common pattern behind them and how your organization can avoid them
Corporate scandals are narrated like Hollywood movies: the villains are the once-celebrated CEOs who are unmasked as sociopaths and ultimately convicted. What we fail to realize, however, is that most bad things are done by average people with honorable values and no bad intentions.InThe Dark Pattern, two experts in business ethics and decision-making challenge the conventional view that corporate misconduct happens because of a handful of bad actors. Instead, the book shows how entire organizations can fall off the moral cliff because a few good people become ethically blind. Drawing on the latest insights from behavioral science, the authors identify nine toxic elements that lead to corporate scandals and offer nine actionable lessons for building morally resilient organizations. The DarkPatternwill strengthen the awareness, defenses, and responses of tomorrow's leaders against the subtle dynamics of moral erosion."Finally, a book that brings corporate ethics to life! For executives who have endured mind-numbing compliance training, Guido Palazzo and Ulrich Hoffrage offer a refreshingly engaging approach. Through gripping narratives of real-world corporate failures--like the Boeing 737 MAX tragedy and Volkswagen's Dieselgate--combined with sharp academic insights, this book redefines ethical leadership. A must-read for anyone seeking to move beyond rules and regulations to foster a truly ethical corporate culture."
--Thomas J. Donaldson, Mark O. Winkelman Professor of Legal Studies & Business Ethics, The Wharton School, University of Pennsylvania
Guido Palazzo is a consultant and professor of business ethics at the University of Lausanne and a business adviser in Switzerland. He is a highly cited business ethics scholar. His work has been published in the leading management journals such as the Academy of Management Review and the Academy of Management Journal. He obtained a PhD in philosophy from the University of Marburg.
Ulrich Hoffrage is a professor of decision theory at the University of Lausanne. He is a highly cited psychologist who builds and tests models of bounded rationality to better understand how people decide and navigate in a social world characterized by risk and uncertainty. He earned a PhD in psychology from the University of Salzburg.