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The Ultimate Startup Book: Find Your Big Idea; Write Your Business Plan; Master Sales and Marketing

(Paperback)


Publishing Details

Full Title:

The Ultimate Startup Book: Find Your Big Idea; Write Your Business Plan; Master Sales and Marketing

Contributors:

By (Author) Kevin Duncan
By (author) Iain Maitland
By (author) Christine Harvey
By (author) John Sealey

ISBN:

9781473688704

Publisher:

John Murray Press

Imprint:

Teach Yourself

Publication Date:

14th April 2020

UK Publication Date:

2nd April 2020

Country:

United Kingdom

Classifications

Readership:

Professional and Scholarly

Fiction/Non-fiction:

Non Fiction

Main Subject:
Other Subjects:

Entrepreneurship / Start-ups
Small businesses and self-employment
Advice on careers and achieving success

Dewey:

658.11

Physical Properties

Physical Format:

Paperback

Number of Pages:

448

Dimensions:

Width 134mm, Height 216mm, Spine 40mm

Weight:

440g

Description

If you want to be the best, you have to have the right skillset.

From generating ideas and creating business plans to sales and marketing, THE ULTIMATE STARTUP BOOK is a dynamic collection of tools, techniques, and strategies for success.

Discover the main themes and key ideas you need and bring it all together with practical exercises.

This is your complete course in entrepreneurship.

ABOUT THE SERIES

ULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you're doing.

Author Bio

Iain Maitland has been a professional writer since 1987. He has written over 50 books, mainly on business, and been published as far away as Russia, India, Japan, USA and Australia. He has also written for the Sunday Times, Which and the Financial Times amongst many others.

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