Millennial Rules: How to Connect with the First Digitally Savvy Generation of Consumers and Employees
(Paperback)
Publishing Details
Millennial Rules: How to Connect with the First Digitally Savvy Generation of Consumers and Employees
By (Author) T. Scott Gross
Skyhorse Publishing
Allworth Press,U.S.
21st October 2014
United States
Classifications
General
Non Fiction
658.8
Physical Properties
Paperback
176
Width 152mm, Height 229mm, Spine 10mm
281g
Description
In today's digital world, the Baby Boomers and Generation X are giving way to a new generation of consumers: the Millennials. These tech-savvy consumers--bearing the mantra "my way, right way, why pay"--want quick, customizable service that is negotiated on their terms and delivers great value. And when Millennials want help, they want it now; whe
Reviews
T. Scott Gross makes me smile. As a storyteller, thinker, and creative genius, youll love his brilliant insights.
Mark Victor Hansen, Coauthor, Chicken Soup for the Soul
T. Scott Gross makes me smile. As a storyteller, thinker, and creative genius, youll love his brilliant insights.
Mark Victor Hansen, Coauthor, Chicken Soup for the Soul
Author Bio
T. Scott Gross is a customer service/management expert whose client roster includes Southwest Airlines, FedEx, McDonalds, Sears, and Wal-Mart. He has authored numerous books, including Positively Outrageous Service, which is now in its second edition and has sold over 150,000 copies. As an instrument-rated pilot and a certified Emergency Medical Technician, Scott has worked several fascinating jobs and he now pours all of his experience and expertise into writing his books. Scott lives in Kerrville, Texas.
