Race for the World: Strategies to Build a Great Firm
By (Author) Wilhelm Rall
Harvard Business Review Press
Harvard Business Review Press
30th May 1999
United States
Tertiary Education
Non Fiction
Globalization
658.4012
Hardback
384
Informed by the findings of McKinsey and Company's extensive investigations of the problems and practices of globalizing firms, this text contends that the rewards of building a great global firm in the late 1990s are extrordinary.