What You Do Is Who You Are: How to Create Your Business Culture

(Hardback)

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Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times.
The times and circumstances in which people were raised often shape them yet a few leaders have managed to shape their times. In this follow-up to the bestselling business classic The Hard Thing About Hard Things, Ben Horowitz turns his attention to a question crucial to every organisation: How do you create and sustain the culture you want

This book is a journey through cultures ancient to modern, spotlighting models of leadership and culture-building from the samurai to prison gangs. Along the way, it answers fundamental questions: Who are we How do people talk about us when were not around How do we treat our customers Can we be trusted

Because who you are is not the values you list on the wall. Its not what you say in a company-wide meeting. Its not your marketing campaign. Its not even what you believe. Who you are is what you do. This book will help you do the things needed to become the kind of leader you want to be and others want to follow.

Reviews

Praise for The Hard Thing About Hard Things:

For anyone interested in building, growing or leading a great company, this book is an incredibly valuable resource and a funny and insightful read Mark Zuckerberg, CEO of Facebook

Bens book is a great read with uncomfortable truths about entrepreneurship and how to lead a company Larry Page, CEO of Google

Stripping away the veneer of management-speak, Bens writing carries the authority of somebody who has been through all of this. This results are simple, thorough and compelling Dick Costolo, CEO of Twitter

More than any other business book released this year, Hard Things gives an insiders perspective on what its like to lead and scale a start-up Business Insider's Best Business Books of 2014)

This is easily one of the essential books every business leader should read if theyre looking for proven and honest management advice Entrepreneur's 25 Amazing Business Books from 2014)

The most valuable book on start-up management hands down PandoDaily

There is more than enough substance in Mr. Horowitzs impressive tome to turn it into a leadership classic The Economist

Author Bio

Ben Horowitz is the cofounder and general partner of Andreessen Horowitz, a Silicon Valleybased venture capital firm that invests in entrepreneurs building the next generation of leading technology companies. The firm's investments include Airbnb, GitHub, Facebook, Pinterest, and Twitter. Previously he was cofounder and CEO of Opsware, formerly Loudcloud, which was acquired by Hewlett-Packard for $1.6 billion in 2007. Horowitz writes about his experiences and insights from his career as a computer science student, software engineer, cofounder, CEO, and investor in a blog that is read by nearly ten million people. He has also been featured in the Wall Street Journal, the New York Times, the New Yorker, Fortune, the Economist, and Bloomberg Businessweek, among others. Horowitz lives in the San Francisco Bay Area with his wife, Felicia.