Dragon Tactics: How Chinese Entrepreneurs Thrive in Uncertainty
By (Author) Aldo Spaanjaars
By (author) Sandrine Zerbib
BIS Publishers B.V.
BIS Publishers B.V.
29th November 2022
6th April 2022
Netherlands
Tertiary Education
Non Fiction
Entrepreneurship / Start-ups
Business strategy
658.4210951
Paperback
240
Width 230mm, Height 150mm, Spine 20mm
500g
In life and business, change is the only constant. Read Dragon Tactics and learn how to thrive in uncertainty!
In business, change is the only constant. Dragon Tactics demonstrates that Chinese entrepreneurs know how to thrive in uncertainty. The book contains many lessons for Western leaders to learn how to ride the wave of change. Global conflicts, environmental challenges and rapid digitization are just some of the unpredictable factors that are putting increasing strain on traditional business models. Chinese entrepreneurs know how to thrive in uncertainty: they have grown their business in an environment that has taught them to adapt often, thrive in chaos and overcome constant challenges of uncertainty. * Learn how to better navigate an increasingly uncertain and volatile world far beyond China's borders.* Masters skills that are rooted in China's four-thousand-year-old history and culture.* Read about management methods that borrow as much from Confucianism as from new technologies.* Written by business experts and China veterans Aldo Spaanjaars and Sandrine Zerbib.Aldo Spaanjaars (Author)
With experience as CEO of Lacoste Greater China and Adidas Great China COO, Aldo Spaanjaars has an incredibly decorated 25 years of experience working within Chinese markets.Sandrine Zerbib (Author) Over the course of her career, developing Adidas Greater China into a market leader and acting as the CEO and Executive Director of Chinese group Dongxiang, Sandrine Zerbib has become an industry leader within Chinese entrepreneurial development.