Insight: Encouraging Aha! Moments for Organizational Success
By (Author) Nancy K. Napier
Bloomsbury Publishing PLC
Praeger Publishers Inc
5th May 2010
United States
Tertiary Education
Non Fiction
658.314
Hardback
256
Width 156mm, Height 235mm
510g
An expert shows how to cultivate "aha" momentsflashes of insightthat lead to business innovation and personal success. Insight: Encouraging Aha! Moments for Organizational Success helps individuals and organizations create the conditions that lay the groundwork for the distinct "Aha!" instances of insightwhen connections between different pieces of information are revealed and ideas come together in ways that have never existed before. Insight examines three stages of the Aha! experience, from the early confusion and chaos of "too much information," to how people organize and try out what they learn, to the "Aha!" moment itself. It then examines techniques people use to spark the creative aha experiencetechniques that will work in a private business, education, government, nonprofit, and any other organizational setting. The book is based on interviews with over 100 people of all ages, backgrounds, and professionsfrom software developers to dancers, from detectives to football coachesas well as the latest research results from management, psychology, and neuroscience studies about the workings of the brain in creative situations.
Nancy K. Napier, PhD, is a professor of international business and executive director of the Centre for Creativity and Innovation in the College of Business and Economics at Boise State University, Boise, ID.