The Entrepreneur's Guide to Managing Information Technology
By (Author) CJ Rhoads
Bloomsbury Publishing PLC
Praeger Publishers Inc
1st March 2008
United States
Professional and Scholarly
Non Fiction
Entrepreneurship / Start-ups
658.05
Hardback
208
Software. Hardware. Networks. Wireless. Entrepreneurs face a bewildering array of choices and decisions when it comes to incorporating technology into the fabric of their businesses. Yet nothing could be more important these days. Aligning information technology (IT) with business strategy is essential to meet and beat the competition. As business strategy and technology expert CJ Rhoads shows, managing information technology effectively is an essential skill that all entrepreneurs must develop, just as they develop skills in sales or finance. However, due to the immaturity of the IT industry, making good decisions about information technology is very difficult. Reliable and unbiased information is hard to find, and technical people are often unable to convey information in a way that makes sense to entrepreneurs. The Entrepreneur's Guide to Managing Information Technology to the rescue!
Information Technology (IT) refers to the people, processes, hardware, and software that determines the flow of information within an organization.This book is an essential read for business professionals at all levels and can be used as a textbook alternative for an introduction to the management of technology in academic business programs. * Library Journal *
CJ Rhoads is a well-known guru, speaker, and author on making better decisions about business strategy and technology. Rhoads is the founder of ETM Associates, Inc., a consulting firm specializing in enterprise decision making, management, and technology. She's also an Associate Professor in the College of Business at Kutztown University, as well as the author of over a hundred published articles, dozens of manuals and whitepapers, and two books.