The Strategist CEO: How Visionary Executives Build Organizations
By (Author) Michel Robert
Bloomsbury Publishing PLC
Praeger Publishers Inc
13th January 1988
United States
Tertiary Education
Non Fiction
658.4012
Hardback
149
Width 152mm, Height 229mm
425g
This is a practical guide for CEOs and corporate managers who want to improve their ability to develop corporate strategy, chart the direction of their organization, and involve their key executives in the successful implementation of that strategy. Robert describes a unique and proven method for setting and implementing strategy and for dealing with the qualitative variables that face an organization. The work begins with an examination of the common pitfalls of strategic planning. Subsequent chapters introduce the concept of strategic thinking (a necessary prerequisite to strategic planning), and treat common obstacles and misperceptions. After the concepts have been clearly elucidated, the author goes on to describe their implementation in a variety of corporate settings.
DPI's strategic thinking process profoundly impacts the bottom line, both financially and psychologically.-Herman Shepherd Armstrong Laboratories, Inc.
"DPI's strategic thinking process profoundly impacts the bottom line, both financially and psychologically."-Herman Shepherd Armstrong Laboratories, Inc.
MICHEL ROBERT is a founding partner of Decision Processes International, which has 60 partners in 15 countries and aids in improving their strategic and operational decisions.