What's the Big Idea: Creating and Capitalizing on the Best Management Thinking

(Hardback)

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The Secrets of Successful Idea Practitioners Change management. Reengineering. Knowledge management. Major new management ideas are thrown at today's companies with increasing frequency-and each comes with evangelizing gurus and eager-to-assist implementation consultants. Only a handful of these ideas will be a good fit for your organization. Choose the right idea at the right time and your company can become more efficient, more effective, and more innovative. Choose the wrong one-or jump on the right bandwagon too late-and your company could fall hopelessly behind. Thomas H. Davenport and Laurence Prusak say that some managers have found ways to improve their odds of success in the risky but essential game of idea management. In What's the Big Idea

Author Bio

Thomas H. Davenport is the Director of Accenture's Institute for Strategic Change, and has accepted a faculty position at Babson College starting this Fall. Laurence Prusak is the Director of IBM's Institute for Knowledge Management. Jim Wilson is an associate of the Institute for Strategic Change.