Persuading People: Expert Solutions to Everyday Challenges

(Paperback)

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Description

Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn't easy: It takes practice, patience, and psychological savvy. That's where this new volume comes in--by enabling you to:
Build your credibility
Adapt your pitch to your audience
Win your listeners' minds and hearts
Overcome resistance to your proposals
Leverage the forces that move people to embrace new ideas

Author Bio

The Pocket Mentor Series offers immediate solutions to common challenges managers face on the job every day. Each book in the series is packed with handy tools, self-tests, and real life examples to help you identify your strengths and weaknesses and hone critical skills.