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How to Say it: Creating Complete Customer Satisfaction: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a nd Service

(Paperback)

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Publishing Details

Full Title:

How to Say it: Creating Complete Customer Satisfaction: Winning Words, Phrases, and Strategies to Build Lasting Relationships in Sales a nd Service

Contributors:

By (Author) Jack Griffin

ISBN:

9780735205253

Publisher:

Penguin Books Canada Ltd

Imprint:

Penguin Books Canada Ltd

Publication Date:

5th March 2013

Country:

Canada

Classifications

Readership:

General

Fiction/Non-fiction:

Non Fiction

Main Subject:
Dewey:

658.812

Physical Properties

Physical Format:

Paperback

Number of Pages:

272

Dimensions:

Width 155mm, Height 235mm, Spine 16mm

Weight:

331g

Description

A guide to effectively communicating with customers to create lasting-and repeat-business relationships. This book provides practical, results-oriented guidance for effective communication with customers through sample words, phrases, scripts, and strategies applied to real-world examples. Unlike the vast majority of books that deal with customer communication, How to Say It - Creating Complete Customer Satisfaction does not separate sales from customer service communications, but instead integrates them into a single book. Readers will learn how to- Speak the language of Yes by asking the right questions Get referrals through established customers Offer value through solutions, satisfaction, and trust Anticipate and preempt objections Own a problem by owning the solution

Author Bio

Jack Griffinis the author ofHow to Say It at WorkandHow to Say It for First-Time Managers. He is a communications expert and consultant to small businesses, entrepreneurs, cultural institutions, and publishers.

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