Hug Your Customers: Love the Results
By (Author) Jack Mitchell
Penguin Books Ltd
Penguin Books Ltd
4th March 2004
4th March 2004
United Kingdom
General
Non Fiction
658.812
Paperback
304
Width 130mm, Height 197mm, Spine 18mm
211g
Add a personal touch to sales and achieve astounding results. 'For three generations we've been hugging customers, and they've been hugging us back. It's natural to treat people well and surprise them with positive acts, because that's how everyone loves to be treated. So try it. Read the book, then give somebody a hug. Give them a smile, ask them how their kids are. Pick up the phone and call your best customer. Just see if it works. I'll bet a nickel that it does' Jack Mitchell
Jack Mitchell is the CEO of Mitchells/Richards, two of the most successful independent clothing stores in the business. He lives in Westport, Connecticut.