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The Thank You Economy

(Hardback)


Publishing Details

Full Title:

The Thank You Economy

Contributors:

By (Author) Gary Vaynerchuk

ISBN:

9780061914188

Publisher:

HarperCollins Publishers Inc

Imprint:

Harper Business

Publication Date:

24th May 2011

UK Publication Date:

1st March 2011

Country:

United States

Classifications

Readership:

General

Fiction/Non-fiction:

Non Fiction

Main Subject:
Dewey:

658.812

Physical Properties

Physical Format:

Hardback

Number of Pages:

256

Dimensions:

Width 140mm, Height 210mm, Spine 23mm

Weight:

365g

Description

"Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion." -Dick Costolo, chief executive officer, Twitter Gary Vaynerchuk, the New York Times bestselling author and creator of Wine Library TV, is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between businesses and consumers. In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk-one of Bloomberg Businessweek's "20 People Every Entrepreneur Should Follow"-looks beyond a numbers-based analysis to explore the value of social interactions in building our economy.

Author Bio

Gary Vaynerchuk is first and foremost a storytelling entrepreneur. He is also a New York Times bestselling author, and his digital consulting agency, VaynerMedia, works with Fortune 500 companies to develop digital and social media strategies and content. Businessweek selected him as one of the top twenty people every entrepreneur should follow, and CNN voted him one of the top twenty-five tech investors on Twitter. He lives in New York City, where he avidly roots for the New York Jets.

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