Travel Marketeering: A Complete Guide for Starting (or Refreshing) Your Travel Agency
By (Author) Joshua Harrell
Edited by Evan Greenberg
BookBaby
BookBaby
10th February 2025
United States
Hardback
284
Width 158mm, Height 234mm, Spine 22mm
625g
Anyone can be a Travel Marketeer. It just takes the right mindset.
Are you looking to become a polished travel professional but unsure where to start It can be overwhelming to enter a new industry and make the leap to being your own boss. There's new vocabulary to learn, business practices to install, and workflow processes to design. That's why we're here to help.
Do you need help attracting and retaining your customers Are you looking to generate leads that will help you grow your business This guide is your passport to business success and becoming a true Travel Marketeer.
We will walk through the steps that new travel agency owners-and those whose business trajectories don't align with their goals-need to take to build a map to success. From branding your business to creating an efficient and lasting marketing plan, Travel Marketeering: A Complete Guide for Starting (or Refreshing) Your Travel Agency is just that-a comprehensive roadmap for jumpstarting your travel business and, hopefully, toward lasting success.
We hope you leave inspired and ready to take on whatever challenges come your way as a travel professional, aka a Travel Marketeer.
Joshua Harrell is the Chief Revenue Officer for WorldVia. With more than 25 years of experience in the travel, entertainment, fashion and cosmetic industries, Joshua has mastered the art of helping teams connect their brands' unique selling propositions with their customers' wants and needs.
Joshua serves as a thought-leader and speaker at numerous travel industry events each year, and he writes articles and other edifying content across a range of travel business topics.
Joshua's strong passion and enthusiasm for travel, coupled with decades of sales and marketing experience, are cornerstones that help make WorldVia and its members more innovative and successful every day. He resides with his family in Atlanta, Georgia.
Evan Greenberg is the content manager for WorldVia Travel Group. With eight years of experience in journalism and content marketing, Evan focuses on providing travel entrepreneurs with the expertise and the materials they need to be successful to grow their businesses. A lifelong traveler, Evan enjoys connecting with those in the industry who share this passion. He resides in Atlanta, Georgia.