Taken for a Ride

(Paperback)

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Description

Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade - and in a new epilogue chart its chaotic aftermath.

Reviews

"An excellent book."--"Washington Post"A fascinating, page-turning read."--Larry King, "USA Today"Superb."--"Newsweek"Filled with new information and gives a masterful portrait of all involved."--"Barron's

Author Bio

Bill Vlasic is a writer for the Detroit News and Business Week. He lives in Birmingham, MI.